About
The expertise behind Northland Intelligence
I built this practice because I kept seeing the same problem: small businesses making expensive decisions with incomplete data, while the tools to fix that were sitting right in front of them.
My Background
Years inside the corporate machine — now working for you.
I spent years working inside large corporations, building the kind of data infrastructure and analytics processes that drive real decisions at scale. I've sat in the rooms where multi-million dollar calls get made — and I've seen firsthand what separates the businesses that get it right from the ones that don't. It comes down to data: having it, understanding it, and acting on it.
What I noticed is that the gap between large corporations and small businesses isn't talent or ambition — it's access. Access to the right tools, the right expertise, and someone who can translate complex data into plain-language decisions. That's the gap Northland Intelligence was built to close.
I work directly with small business owners who are ready to stop guessing and start knowing. No junior consultants, no hand-offs, no generic templates. You get my full attention, my full experience, and work that's built specifically for your business.
Education & Credentials
Three degrees. One focus.
Built the analytical foundation — understanding how systems, incentives, and data interact to drive outcomes. This is where the numbers-first mindset started.
Bridged the gap between data and decision-making. An MBA isn't just about finance — it's about understanding how businesses actually work and where the real leverage points are.
The technical depth behind the work. Statistical modeling, machine learning fundamentals, data engineering, and the full toolkit of modern analytics — applied to real business problems.
How I Work
Clarity over complexity. Results over reports.
I speak business, not data science.
The goal is never to impress you with technical jargon. The goal is to give you information you can act on. Every deliverable I produce is built to be understood and used by the people running your business — not just by analysts.
I work on your business, not around it.
I don't hand you a generic framework and call it consulting. I learn your specific business, your data, your team, and your goals — and I build solutions that fit your reality, not a textbook case study.
You own everything I build.
When the engagement ends, you walk away with tools, dashboards, and processes your team can run independently. My goal is to make you less dependent on consultants — including me.
Ready to work together?
A 30-minute discovery call is all it takes to find out exactly where I can help.